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All You Need To Know About Custom iPhone Apps

Mobile applications have certainly grown luxuriantly, and the surge has been exceptional in this last one decade. This phenomenal growth in the field has encouraged more and more developers to come up with incredible apps and also smoothen the development platforms such as Android, Java, BREW and several others.

They now aim to design platforms that can render more flexibility to the developers and save their time in developing regular functionalities of an app. This will help to render high quality apps and also has the flexibility to develop the best of all the development. This can help you to create high quality custom apps for the development.

Applications that are based on technologies such as Android,  iPhone, Windows Mobile,  J2ME Mobile, Blackberry, Symbian as well as iPad come under the category of high-in-demand category. Mobile application development has introduced an all new way that has changed the way how people easily communicate, create as well as share useful data or information.

Various business owners now hire several developers that make is easy for them to market their business on mobile devices. Professional iPhone app development for any business can certainly work as a great marketing tool for businesses.  Talking about the popular app category, we know that gaming applications are the most popular apps that are being downloaded, and they are the most used apps across the globe and downloaded by an ample lot of people.

Moreover, with games, the best factor is that there is a saturation level of these games. The best part about gaming apps is that their fever increases very easily and eventually it also fades away very quickly.

Looking at the profitability of this field we can see that there are an ample lot of companies in the market that have joined the field of iPhone Games Development that self-proclaim themselves to render the leaders in game development. However, you need to go thoroughly through their prior work in order to get to know their caliber and then render their services to them.

One can certainly not ignore that people do have a fetish for buying online games and the graph shown below suffices that.

How to retain the users?

Companies that involve in Mobile app development  must actively research on the kind of behavior users show while browsing through their app and in accordance with this they must keep on upgrading their app via launching new features.

Moreover,  we know that there are iPhone applications for various purposes such as business and finance,  corporate, banking for big corporate houses. We now have mobile applications for educational purposes such as encyclopedias, etc. that are made for a different category of iPhone users.

Along with this, we have other apps such as news, weather forecasting, travel,  lifestyle, etc. that are popular among all sorts of mobile users. GPS navigation is another quite an incredible app of which there are several smartphone users.

Software companies are now eying at developing augmented reality based apps as well as wireless internet security solutions.

Mobile application development

Businesses, as well as corporate organization, need a business application that can help them to keep their employees connected. Apple Mobile application development renders easy process that can help the organizations to opt for a network for their employees through their iPhones.

They render an easy platform that can help the employees to smoothen the communication process, share files as well as documents while they are working in the same office that are even at distant locations. For this task, all they need is a professional software development company that can help any business in order to develop a customized application that meets your business expectations.

3 Tips on Improving Your Mobile App’s Visibility in SERPs

With millions of apps out there — (in the Google Play Store, iTunes and other app stores), you need a strategy that could help your product get easily noticed by your target audience. Of course, an app that appears on the top of SERPs (aka Search Engine Result Pages) can help you get more downloads. However, as a novice, you may find difficulty in improving your app’s SEO.

 

 

Below are a few SEO tips that will prove of great help in increasing your mobile app’s visibility on the SERPs:

1. Create an app name that reflects your brand

Having an app name that give users an idea of your brand is more likely to be clicked by mobile users who are interested in – and are already following – your brand. For example, niche brands such as Amazon, eBay and many others have an app with the same name. Also, you should consider including the brand name in your app download page URL.

2. Opt for mobile deep linking

The deep linking technique, basically, makes use of a URI (i.e. uniform resource identifier) that links to any particular location in a mobile application. This means that not just your app will get launched, but also, the location within the app will be displayed, whenever users request a particular page via the search engines.

Since the search engine giant – Google – rate sites on SERPs relying on app indexing and deep linking, an app that the search engine bots will locate and link to a page is bound to rank higher. Remember to make this work, your users will first have to incorporate ‘app indexing’ followed by ‘add deep link’ support.

3. Include a QR link to your desktop site for downloading the app

The chances are that your existing desktop website may be receiving heavy mobile traffic. Wouldn’t it be great if you could trigger app downloads right from your site? After all, there’s a likelihood that most of the users will prefer downloading an app when visiting your site. And, the more your app will be clicked or downloaded, the higher it will rank on the search engine result pages. One great way to let users download an app is by providing a QR link on your desktop site.

Bear in mind to compress the link prior to generating the QR. It is recommended that you should use either a link compression technique or instead just use a QR platform that displays the QR requests made by search engine bots.

Conclusion

So, here you have it! Three great tips to boost your app visibility in Google’s search results.

Awaiting Microsoft’s Office for iOS and Android? Wait Until 2014!

Over the past one year or so, we all have been ears to numerous speculations about Microsoft Office making ‘the big launch’ on Android and iOS platforms. And if you are one of those avid Office suite users, you must be keeping pace all this while with any updates relating this news. Why not? After all, aplenty users are hungry to have a bite of the accessible and workable mobile version of Microsoft’s Word processor. But it seems that it will take Microsoft another year to serve your appetite.

According to a recent report, the iOS and Android versions of Microsoft Office, may not surface until the fall of 2014. According to ZDNet’s Mary Jo Foley, who’s got a chance to sneak peek into the actual roadmap devised by Microsoft, Outlook for Windows RT as well as Office for iOS and Android will surface in the mobile marketplace during the fall of 2014. This happens to be a year and a half away, by the way, farther away from what anyone could expect or hope. As noted by Mary, this roadmap which is codenamed as ‘Gemini’ indicates the following:

Gemini Wave 1.0, Scheduled for October 2013: In this phase, Windows Blue App will get updated

Gemini Wave 1.5, Scheduled for April 2014: Windows phone support refresh, Office RT refresh, Office for Mac and Perceptive Pixel support

Gemini Wave 2.0, Scheduled for October 2014: Release of Office for iOS and Android, Outlook RT scheduled

Windows official refrained from commenting on this roadmap, but Mary’s sources reveal that this roadmap was devised as recently as the beginning of 2013.

Amidst all this, it is essential to make a mention of one thing- very recently, i.e. in last October, a Czech subsidiary of Microsoft made an alleged promise that the launch of Office for iOS and Android devices will take place in 2013. However, Microsoft backed off from this promise. In an official statement the company accepted that the information shared by its representative in Czech Republic wasn’t accurate. It also refrained from making any further comments on the matter.

Disappointed? Don’t Be!

The news isn’t that good after all. It might have caused a wave of worry and disappointment amongst users and Android and iOS developers alike. But according to Ms. Foley, there isn’t any point in giving up on hope so soon. After all, release calendars and roadmaps are extremely flexible and subject to change. She notes that even after shipping targets in roadmaps, things can change and do change quite often.

Let’s hope that being hopeful helps and the iOS and Android versions of the Office Suite are released soon. After all, a year and a half is a long way to go!

Xicom Technologies Ltd.

Founded in the year 2002, Xicom is a CMMI Level-3 and ISO 9001:2008 certified offshore software development and web application development company with a strong team of 150+ highly skilled IT experts, catering result-oriented and cost-competitive solutions to SMEs across the world. Let's Work Together!